You have until the end of September to choose a new SAP VAR (Value Added Reseller) partner for 2026. But have you considered your SAP Support partner too? While SAP VAR and Support partnerships often go hand in hand, you have the flexibility to renew them on different dates. This is the perfect opportunity to review and potentially transfer to a new SAP partner.
Wondering how to make the SAP Maintenance transfer smooth and painless?
We get it. Change can be tough, especially when it comes to something as important as your SAP partner. But with the right approach, transitioning both your SAP VAR and SAP Maintenance partner can be seamless and even beneficial.
At Birchman, we’ve perfected a process that prioritises clear communication and minimal disruption. Our goal is to make the switch so smooth, you’ll wonder why you didn’t do it sooner. Here’s a quick look into our methodology:
- Understanding your unique ways of working
- Assigning a dedicated Transition Manager to oversee every detail
- Having our Service Delivery Manager and Account Manager collaborate closely with your team throughout the process
- Working with your team to understand your people, processes, culture and both technical and functional requirements
- Working onsite at your UK offices to build strong relationships and gain first hand insights
This pragmatic approach ensures transparency and sets the foundation for effective, tailored support that aligns perfectly with your business needs.
Future proof your SAP landscape with Birchman
In today’s rapidly evolving business environment, maintaining a robust and adaptable SAP landscape is no longer just a nice to have, it’s essential. For mid-market companies, this means having the right SAP VAR partner and SAP Maintenance partner by your side to help navigate the complexities of SAP Maintenance and licensing. Here’s where Birchman steps in.
The Importance of SAP Maintenance
Your SAP system is the backbone of your operations but it’s only as strong as the support behind it. Proper SAP Maintenance ensures your system runs smoothly, remains secure and is up to date with the latest features and improvements. More than that, it keeps your business agile and ready to adapt to change.
At Birchman, we don’t just maintain, we optimise. We understand that each organisation has unique needs and a one size fits all approach doesn’t cut it. Our experts delve deep into your current SAP setup, identifying opportunities for improvement that align with your business goals. Whether it’s enhancing performance, ensuring compliance or preparing for future growth, our tailored SAP Maintenance solutions ensure your SAP system isn’t just surviving, it’s thriving.
Why move Your SAP licences to Birchman?
Moving your SAP support is more than just a paperwork shuffle. It’s a strategic decision that can unlock significant value for your business. With Birchman as your SAP VAR partner, you’re tapping into a wealth of expertise and a team genuinely invested in your success.
Here’s six reasons what makes Birchman different:
#1
Maximising your investment: We align your people, processes and technology to ensure your SAP investment delivers maximum value.
#2
Tailored expertise: Our seasoned SAP professionals bring a wealth of industry experience. We don’t just follow best practices; we set them. This means solutions that are not only technically sound but also practically relevant to your business.
#3
Proactive support: We’re not about firefighting; we’re about prevention. Our proactive monitoring and maintenance services catch issues before they become problems, ensuring minimal downtime and smooth operations.
#14
Transparency and trust: With Birchman, there are no surprises. We believe in open communication and honest advice. You’ll always know what we’re doing, why we’re doing it and how it benefits you.
#5
Innovation at the core: SAP technology is constantly evolving and so are we. Our commitment to staying ahead of the curve means you benefit from the latest innovations and enhancements.
#6
SAP Certified PCoE: As an SAP Value Added Reseller (VAR) and a certified Partner Center of Expertise (PCoE), Birchman is both recognised and endorsed by SAP. Our certification ensures that we have the necessary expertise and credentials to provide top tier SAP Support services, aligning with SAP’s stringent standards and best practices.
Birchman are your AMS Partner
As your Application Managed Services (AMS) partner, we’ll provide ongoing support, optimisation and innovation to ensure the continued success of your S/4HANA, ECC6 and other SAP solutions from your SAP portfolio.
Our approach to support:
- Proactive monitoring: Identify and address issues before they become problems.
- Optimisation: Continuously improve the performance and efficiency of your S/4HANA environment.
- Continuous improvement: We’ll work with you to identify areas for improvement and implement best practices.
- Collaborative: We work closely with your internal SAP teams to scale, extend and enhance their capabilities.
- Value Driven: We focus on identifying and addressing the root causes of issues, reducing ticket volumes and allowing your team to focus on strategic initiatives.
Flexible: Our commercial model is designed to adapt to your needs, with a pay as you go approach that can help reduce costs over time.
Move SAP Maintenance: Your next steps
If you’re ready to enhance your SAP Support and maximise new potential from your licences, now is the time to move your SAP Maintenance and change your SAP partner to Birchman. Our expertise, transparency and commitment to excellence are designed to meet your business needs and drive future success.
Reach out to our dedicated team today and let’s start a conversation about how we can support your business in achieving its goals. At Birchman, we don’t just maintain your SAP environment, we empower it.
#SAPMadePossible
FAQs
Question #1: Why might an organisation consider moving its SAP VAR and AMS partner?
Ans: An organisation might consider the switch due to cost pressures on SAP maintenance, lack of support responsiveness, desire for better value from their SAP investment, or a mismatch with the current partner’s competency in VAR and AMS services. Birchman emphasises the importance of evaluating both licence maintenance and support when changing partner
Question #2: What are the key benefits of selecting the right SAP VAR and AMS partner?
Ans: Choosing the right SAP VAR and AMS partner can lead to maximised SAP investment, proactive support, improved system performance, innovation enablement, and reduced total cost of ownership (TCO). Birchman outlines six reasons their offering stands out, like transparency, certified expertise and proactive monitoring.
Question #3: What criteria should you evaluate when selecting a new SAP VAR or AMS partner?
Ans: Important criteria include the partner’s SAP certifications (e.g., VAR accreditation, Partner Centre of Expertise), industry specific experience, support and maintenance capabilities, proactive service model, commercial flexibility and alignment with your business strategy. Birchman highlights their PCoE certification and focus on proactive monitoring.
Question #4: What steps are involved in transitioning to a new SAP VAR and AMS partner?
Ans: Typical steps include: assessing your current SAP landscape, documenting licences and support contracts, selecting the new SAP VAR/AMS partner, assigning a transition manager, executing licence and support transfer, knowledge-transfer, establishing support operations, and optimising post-transition. Birchman emphasises having a dedicated Transition Manager, Service Delivery Manager and clear collaboration.
Question #5: What risks should organisations be aware of when changing SAP VAR or AMS partners?
Ans: Risks include service disruption, loss of service continuity, data migration issues, hidden costs, misalignment of support SLAs, and potential licence compliance problems. Evaluating these risks and planning the transition carefully is crucial.
Question #6: How does a VAR partner differ from an AMS partner and can they be the same?
Ans: A VAR partner focuses on SAP licences, resale, and maintenance contracts; an AMS partner specialises in ongoing support, optimisation, monitoring and application management. They can be the same organisation or different. Birchman offers both roles: as VAR and AMS partner.